The type of business or service that will succeed in any given city or province depends on the area’s demographics and the competition. A first step is to check out the data on population, housing, and income … the type of information which is collected by Statistics Canada and BC Stats.
Census Canada is the primary source of sociodemographic information on Canadians.
Census data allows you to locate information about small groups of our population. A few options might be:
When looking for information about Victoria, consider whether it is the City of Victoria or the Census Metropolitan Area (CMA) that you should research.
The City of Victoria is considered a census subdivision area as are the other municipalities in our area e.g., Sooke, Saanich, View Royal, etc.
Consider whether there may be a specific association representing your service industry e.g.