Try using these as search terms in our catalogue or in article databases:
- client engagement
- client expectations
- consumer satisfaction
- consumers' preferences
- customer loyalty (and customer loyalty programs)
- customer services
- customer relations
- marketing consulting services
- professions - marketing
- service industries - marketing
Alternatively, use "and" to combine market groups or services with the word "marketing":
- wine AND marketing
- food OR culinary AND marketing
- tourism AND marketing
- hotels AND marketing
- destination AND marketing
In addition to the name of an industry (eg: hotel OR inn OR lodging), other terms to use in searches for industry information include:
- trends OR forecasts
- research
- statistics OR data
- consumer