BUS 280: Entrepreneurship

Try using these as search terms:

• "venture development"
• "new business enterprises"
• startup (or start-up)
• "business plans"
• "consumer behavior"
• "market segmentation"
• consumption or sales
• forecasts or trends
• "market share"
• statistics

Remember to use quotations when searching for a phrase.

Use "and" to combine terms e.g.

• "networking events" and marketing
• "baby boomer" and consumers
• [your product or service] and forecasts or trends
• [your product or service] and consumption or sales

Consider who might produce the type of information you need:

• statistical agencies (see Selected websites)
• product or industry associations e.g. Retail Council of Canada
• government departments e.g. Industry Canada

Real business plans compiled by, and aimed at, entrepreneurs seeking funding for small businesses. Each volume  contains 24 real business plans for companies in North America - only the names have been changed. You can search the series or check the Table of Contents in each handbook - there may be a business plan for your specific business idea!